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The Kohli Effect: Avneet's Instagram Goes Wild!
Thu May 08th, 2025
This time, Avneet Kaur is in the midst of a viral tempest that has nothing to do with her job. Rather, everything was altered by an inadvertent tap on a picture.
Fans noticed something odd on May 1st: an Instagram photo of Avneet published by one of her fan pages had been liked by India's cricketing legend, Virat Kohli. What increased the buzz even further? Hours after Kohli shared a heartfelt birthday greeting for his wife, Anushka Sharma, the like was sent. Furthermore, he doesn't even follow Avneet on the app. It, of course, ignited the internet.
Memes, rumors, and gossip were all over social media in a matter of minutes. Some speculated wildly, while others dismissed it as a minor error. However, this moment proved to be pure gold for Avneet.
Avneet Kaur was in the news for 48 hours in a row, according to a media report. Her Instagram following increased from 30 million to 31.8 million during this period, an absolutely unbelievable growth of almost 2 million followers in a matter of days.
In addition, her brand value increased. According to reports, the fee for her sponsored positions increased by 30%, from Rs 2 lakh to Rs 2.6 lakh per post.
The greatest victory is about to happen. Avneet reportedly signed 12 new sponsorship deals immediately following the viral incident, according to a media report. Fashion, cosmetics, and even financial firms are included in the transactions. Therefore, the accidental like did a great job.
The greatest victory is about to happen. Avneet reportedly signed 12 new sponsorship deals immediately following the viral incident, according to a media report. Fashion, cosmetics, and even financial firms are included in the transactions. Therefore, the accidental like did a great job.
Kohli's like offered Avneet more return on investment (ROI) than some firms manage in a full business quarter, according to a joke on X (previously Twitter). Nothing is overlooked on the internet.
The clamor eventually became so loud that Kohli had to explain himself. He shared a tale on Instagram on May 3 that said, “While clearing my feed, it appears the algorithm may have mistakenly registered an interaction. There was absolutely no intent behind it. I request that no unnecessary assumptions be made. Thank you for your understanding.”
The clamor eventually became so loud that Kohli had to explain himself. He shared a tale on Instagram on May 3 that said, “While clearing my feed, it appears the algorithm may have mistakenly registered an interaction. There was absolutely no intent behind it. I request that no unnecessary assumptions be made. Thank you for your understanding.”
The buzz continued even after the clarification. New fans continued to flood in as Avneet remained popular.
Avneet is preparing for her worldwide film, Love in Vietnam, in her professional life. According to reports, she co-stars with Tom Cruise in Mission: Impossible: The Final Reckoning.
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